I am a Singapore-based editor, writer and content strategist with over eight years of experience working in the content marketing and publishing industries. I currently create bespoke content solutions for clients spanning the financial, consulting, technology, hospitality and creative sectors.

I previously worked as an editor and content strategist at the media agency Ink – producing and project managing digital campaigns across various platforms – and as the contributing editor of the lifestyle title Kinfolk.

I enjoy distilling complex concepts and global trends into accessible, innovative and compelling B2B and B2C content. I have a knack for identifying and developing strong narratives, and a proven track record of managing writers and working closely with them to develop and refine their work.

My journalism has been featured in publications including Kinfolk, SilverKris, Quartz, Bustle, Gather Journal and Drift. I was also the editorial coordinator of the New York Times best-selling book The Kinfolk Home by Ouur Media.